August 26, 2020

Sell The Transformation – Get Content Done Challenge Day #4

August 26, 2020

The Value of Your Product is in the Transformation!

This is Day #4 of my video challenge - where I challenged myself to create a video for at least 3 minutes per day for 21 days. 

You can go ahead and embark on this challenge for yourself. No signup is necessary, just read, implement and grow.

Okay, but I didn't create an entire video to repeat details of the challenge, so let's get down to some content you can use, and today we're going to talk about your offer, or your product - whatever term floats your boat.


  • The power and benefit of small consistent steps... especially if you know you're not one for taking massive steps
  • You've spent a lot of time creating your product and you want everyone to know how great it is, but the question is, is the value in the product itself or the benefit your product is going to bring your buyers?
  • When you create a vision that people can see, your prospects are more likely to get their wallets out and buy.
  • What will make them keep their wallets glued to their pocket is images of sad faces and an emphasis on how hard the transformational process is going to be. 
  • Remember, no one really wants a drill, what they want is the hole. Now, the type of drill might become important as you consider the torque and all the other features that might enable you to drill the hole faster and easier, but ultimately, at the end of the drilling, what you want is a hole!
  • Watch the video to get the full training.


  • The Influential Woman Coaching Academy
    We're currently looking for founding members to join The Influential Woman Coaching Academy, where I help you let go of your past, find your voice and reconnect with your purpose! Click here to take advantage of the founding member rate.
  • The Community of Influential Women
    It's where it's all happening... over at the Facebook community forum. This is where you'll get real help to find your voice, break the patterns that hinder your success and help you need to connect with your purpose! Click here to meet me there.

Remember to keep the dream alive,

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About the author 

Trish Jones

Trish Jones is an online marketing coach to content creators, coaches and course creators, specialising in funnel building strategies that get you noticed online so you build an audience of buyers and make more sales.

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