Okay, first of all, I gotta tell you, I'm not a fan of the word hustle but I guess I used it because I knew it would get some people's attention.
The reason I don't like using it is because we're not about leaving the 9-5 hustle to get into another hustle even if it has the entrepreneur tag attached to it.
The truth is though, it really is hustle in the early days because depending on how techie you are, there is a lot to learn. If anyone tells you, "all you need is..." run! They're lying to you!
I'm going to give you 3 tips to help you set up online on a budget and without using complicated tech.
- This is the one thing that most people ignore, but it really is important for a number of reasons... do not purchase any software until you have a created your product! That could be a lead magnet, it could be a low cost product, it could be outlining the service you're offering.
Depending on what you want to achieve, will in part determine what software you want to use. So, no point buying software or even signing up for free trials until you have something to offer your audience.
- Map out the customer path, or funnel. This doesn't have to be elaborate, but you have to at least decide whether you're going to send your visitors directly to your sales page or to your lead magnet. Where are you going to send them after they've purchased? Will you send them to an upsell page, or will you send them directly the "thank you" page.
This process along with getting your message out to your audience in a clear way is what funnels is all about. When people think funnel is just a series of steps, they miss the essence of your message in making the sale.
- It's okay to not have the crème de la crème software when you first get started. In fact, here's a link to a mini training I created that will help you get started on a budget. It will save you a lot of frustration and not to mention a lot of wasted time and money!
It's absolutely not necessary to start out using software such as Kajabi (which I use) or Clickfunnel, Kartra or Zenler. To get started, you don't even need a website and this is the point of the training I created.
If you've read any of my earlier articles on my site, TrishJones.com, you may have recognised that I used to be a WordPress purist. It was all about owning your site and your content. I'm no longer married to WordPress, though I still love it. My attitude is very much about using the software that will get you to where you want to go the fastest.
If you believe you can handle Kajabi, Kartra, Clickfunnels etc, go for it, but for everybody else, I highly recommend the fast-track route.
So get your hustle on and don't allow the tech to keep you back.
Until next time, keep the dream alive.